Custom web design Melbourne
Our Melbourne team brings website structure, design and WordPress development into one project. We start with what your customers need to understand and do, then shape a site your business can use and maintain.
Structure first
Some sites serve several audiences. Others need to explain a technical range, guide visitors through many services or connect content across regions. We plan the structure before deciding how each page should look, so the design has a clear purpose.
Several audiences, each looking for something different.
A technical range that needs explaining in plain language.
Many services, and visitors who need a clear path to the right one.
Content that has to connect across locations or regions.
A team that needs to keep it all current after launch.
What’s included
We consider layouts, content, navigation and WordPress development together. Your team should be able to manage appropriate day-to-day content, while more involved changes have a clear support path.
Pages, paths and navigation planned around the decisions your visitors need to make.
A look built in your brand and tested on your actual content, not placeholder text.
Editable layouts for day-to-day content, so routine updates don’t wait on a developer.
Enquiry forms, integrations and features scoped to how your business works.
Launch, then the same people for the more involved changes that come later.
New website · 2026
A new WordPress site for luxury golf, safari and milestone travel through South Africa, built with reusable journey and collection sections and an editorial feel on every screen.
What we didThe WordPress build, reusable collection and journey layouts, responsive editorial presentation and on-page SEO setup.
Worked withThe client’s own HTML prototype and page concepts informed the design. Black Acacia supplied the itineraries, content and photography.
LaunchedJuly 2026, enquiry-led.
More work
Each has a different audience and content challenge. The common thread is a website built to help people find what matters to them.
Corporate · 2024
A corporate site for a group spanning commercial vehicles, power systems and industry across two countries.
National brand · 2023
A WordPress rebuild for a national ice cream brand, with store and franchise content and a store finder.
International B2B · 2026
A WordPress redevelopment for a new brand direction, built from Red Pandas’ wireframes, with a Knowledge Hub, careers and HubSpot.
Community · 2026
A new WordPress site with routes for residents and strata managers and tailored enquiry forms.
Consulting · 2025
A concise WordPress site for a sales-enablement consultancy, with its services and an enquiry route.
How a project begins
Tell us about your audience, your current website if you have one, must-have functionality and timing. We discuss the right scope and explain the work before proposing a build.
Your audience, current site, must-haves and timing.
What the site needs to do, and what it doesn’t.
The work explained before anything is built.
Structure, design and WordPress development, then launch and handover.
Hosting, care and changes after launch, if you want them.
Investment
Every new website is scoped to the work involved. These are the things that move the number most.
How many page types and templates the site needs.
How much is ready, and how much still needs writing.
Forms, CRMs, booking tools, calculators and feeds.
From working within your brand to a new visual direction.
Go-live, handover and getting your team comfortable.
Questions
The things people usually ask before a new website. Something else on your mind? Ask us directly.
A short picture of your audience, your current website if you have one, the functionality you must have and your timing. That’s enough for a useful first conversation about scope.
It depends on the size of the site, how much content is ready and the functionality involved. Once we understand the scope, the proposal sets out the stages and a realistic timeline.
Yes. We design and develop in WordPress, so the structure, design and build are planned together by the same team.
Your team should be able to manage appropriate day-to-day content with editable layouts. More involved changes have a clear support path with us.
Yes. Many projects work within an existing brand. Others refine it or set a new visual direction, and the proposal makes clear which one we’re doing.
We check the launch, fix anything real visitors uncover, and stay available for changes. If you want ongoing help, we can look after hosting, updates and care.
Related
Other ways we can help, depending on where your website is at.
Start a project
Bring us the brief, or the sticking point. Tell us what exists, what needs to change and who else is involved. You’ll hear back from the person who’d actually work on it.
5.0 ★★★★★ from 110 Google reviews
Every project is scoped to the work involved. See what shapes website investment →
